Refaat Elsadi

I am a seasoned Mechanical Design Engineer renowned for my ability to conceive innovative, aesthetically pleasing, and marketable products while steadfastly upholding their engineering integrity. My extensive expertise lies in the realms of metal and wood fabrication, complemented by over 13 years of distinguished experience in the realm of Kitchens and Food Service Equipment design. This profound experience equips me with the proficiency to not only enhance a product's design for optimal functionality but also to strategically augment its market appeal.

WORK EXPERIENCE:

Development Manager

First Refrigeration and Air Conditioning

Food Service Equipment

May. 2023 - Present,

Bahrain 

Responsibilities:

Collaborate with cross-teams functional to define product strategies and roadmaps.

Set pricing strategies to meet revenue and profitability goals.

Prepare and deliver Market Requirements Documents (MRDs) and Product Requirements Documents (PRDs) with prioritized features and justifications.

Develop sales tools, marketing collateral, and product documentation.

Oversee the installation team to ensure timely product delivery and installation.

Ensure product designs align with manufacturing capabilities and customer requirements.

Director of Product Development

Vogue Kitchens

Kitchens and Wardrobes

Jan. 2021 – Apr. 2023,

Egypt 

Achievements:

Established 3 showrooms for a company to display kitchens and wardrobes with unique models and designs.

Built a catalog of kitchen cabinets for the company, which is diverse and comprehensive, with over 600 different sizes, including prices for each unit of different material.

Linking the catalog with manufacturing documents for each unit, including manufacturing drawings, a bill of materials and prices, to facilitate and speed up the production process and reduce the percentage of errors in orders.

Developed an installation plan for the installation team to ensure that the product is delivered within a period of no more than two working days, regardless of the size of the area.

Built dealings with suppliers so that I guarantee exclusive materials and finishes for the company, that is distinguished from the market.

Developed a kitchen production process and reduced the presence of the human factor and thus reduce the errors.

Product Manager

Ideal House

Furniture and Home Furnishings Manufacturing

Sep. 2019 – Jan. 2021,

Egypt

Achievements:

Handle both Inbound and Outbound Activities.

Define the product strategy and roadmap, and perform product demos to CEO.

Set pricing to meet revenue and profitability goals.

Deliver MRDs and PRDs with prioritized features and corresponding justification.

Develop sales tools and collateral.

Open and managing new Showrooms.

Manage all aspects of in-life products, including customer feedback, requirements, and issues.

Brand Manager | Senior Designer

Hassan Abul Co.

Wholesale Building Materials

Aug. 2017 – Jul. 2019,

Kuwait

Achievements:

Developing initial ideas. Assist and coordinate in effectively displaying new products in the Showroom. Work with external third parties to assess partnerships and licensing opportunities.

Acquiring key information about potential projects. Discussing requirements in detail with potential client.

Update new products/materials and the selling price to the Sales team.

Provide required technical information on to Sales team in coordinate with Central purchases.

Senior Designer | Implementation Engineer

Dancers

Food Service Equipment

Sep. 2015 – Jun. 2017,

Saudi Arabia

Achievements:

Designed, and improved a complex, and big projects for leading companies on Food Production industry in Middle East – Like Shake Shack, Applebee's, Domino's Pizza, MacDonald's, Starbucks, and The Cheesecake Factory. Including offering special and custom solutions for clients.

Have gained a good knowledge in Food Service Equipment & Kitchen Manufacturing Industry.

Reduce time to deliver drawPing by 50%.

Migrating submittal drawings from 2D layout to 3D. Enhance design automation and library.

Streamline communication all over departments to the end customer.

Head of Technical Office | Project Manager

Contistahl Group

Kitchens and Stainless-Steel Fabrication

Jan. 2013 – Aug. 2015,

Egypt

Achievements:

Design and develop new products including concept, specifications, and testing.

Customize design and specifications to meet customer requirements, identify innovations improving functionality, quality or cost of current company products.

Provide guidance to the organization through innovative product designs and development of technical knowledge and SolidWorks experience.

Manage budget of products and submit it to the management and accounts department.

Production Engineer

Alamein/Caravanserii

Furniture and Home Furnishings Manufacturing

Aug. 2010 – Jan. 2013,

Egypt

Achievements:

Ensure that the production is cost effective.

Research new materials and methods of development.

Working out the resources using MRP.

Construct prototypes and confirm designs with design/purchasing team.

Ensure components and assemblies adhere to applicable industry and business standards Beside that I was responsible for the Research and Development department, were I have Implemented my skills on design and using CAD/CAM experience

Bachelor's degree, Mechanical Engineering

Sep. 2005 – May. 2010

AAA,

Giza, Egypt

GPA: 3.5 (89.5%) Excellent with Honor Degree