Udaya Eranga

In my professional journey, I have developed a robust skill set including effective marketing strategy development, brand design, social media management and website administration. In my role as Marketing Manager at Midway Supermarket, I implemented strategies that increased store traffic and brand awareness. At Ghulam Murtaza and Sons WLL, I designed brand identities and optimized social media platforms, leading to enhanced brand visibility and customer engagement. Additionally, my expertise in handling multi-disciplinary projects, critical thinking and conflict resolution, positions me as a strong candidate for your team. 

I am deeply inspired by organization's commitment to creativity, innovation and audience engagement, values that have always guided my work. I am excited about the opportunity to contribute to your organization's growth and further your brand's audience engagement through strategic social media campaigns and comprehensive marketing strategies.

• Experienced marketing and business development professional with a strong background in driving brand growth, customer engagement and cross-functional collaboration across diverse industries in Bahrain, Oman and Sri Lanka.
• Skilled in crafting and executing strategic marketing plans that enhance brand visibility, improve customer retention and support business expansion across both traditional and digital platforms. 
• Demonstrated success in leading full-cycle branding initiatives, from concept to launch, across e-commerce, retail, fashion and service sectors. 
• Adept in managing digital campaigns across Google, Meta and other platforms, optimizing content for higher visibility, engagement and ROI. 
• Proven ability to lead and motivate cross-functional teams, streamline operations and improve marketing and sales alignment for maximum efficiency and impact. 
• Hands-on expertise in social media management, graphic and web design, SEO/SEM and CRM tools, with a focus on delivering user-centric and brand-consistent experiences. 
• Recognized for creative problem-solving, critical thinking and a proactive approach to driving growth and innovation in competitive markets.

• Completed a Master of Business Administration (MBA) with a strong focus on leadership, marketing management, strategic planning, finance and innovation equipping a comprehensive understanding of modern business dynamics. 
• Earned a Diploma in Marketing Management, covering core principles such as consumer behavior, market research, brand positioning and campaign planning. 
• Academic background in physical sciences, with A-Level studies in Combined Mathematics, Physics and Chemistry, providing a solid analytical foundation. 
• Completed a variety of industry-relevant certifications in digital marketing, Google Ads, SEO, social media strategy and YouTube content creation, ensuring hands-on knowledge of current tools and trends.
• Additional technical training in web development (HTML, CSS), AutoCAD, 3D Max, computer hardware and programming, supporting a versatile skillset across tech and marketing. 
• Strong communication and presentation skills, supported by courses in business storytelling, communication strategy and professional development.